Flexible Pricing for Every Stage

Choose the right plan to boost your SaaS growth and self-service capabilities.
Monthly billing
Annual billing
USD
EUR
INR
Starter
$
0
per month
For early-stage Startups starting on the PLG Self-Serve Journey up to 50 MaUs.
Start Free
  • Enable your product for self-sign-up and trial.
  • Instantaneous core PLG analytics and a CRM for self-service users.
  • Eliminate the need to integrate 10+ engineering, analytics, and GTM tools.
Launch
$
600
per month
For startups launching their products with PLG-first GTM motions
Start Free Trial
Includes all capabilities from Starter Plan
  • Deploy, launch, and refine PLG capabilities across multiple App environments.
  • Customize PLG Analytics to understand and optimize Account Journey, Feature Usage
  • Empower your Sales team with PLG CRM to know your self-serve users.
Grow
$
950
per month
For growth-stage Startups enabling Product-Led Sales (PLG+SLG) motions
Start Free Trial
Includes all capabilities from Launch Plan
  • Kickstart Product-led Sales practices to research accounts, score and filter them with specific intent.
    e.g. Conversion ready, about to Churn, Upsell ready
  • Block Fake/malicious domains, duplicate users
  • Integrate or replace point solutions across Engineering, Data Analytics, Sales, and RevOps teams.
Starter
€
0
per month
For early-stage Startups starting on the PLG Self-Serve Journey up to 50 MaUs.
Start Free
  • Enable your product for self-sign-up and trial.
  • Instantaneous core PLG analytics and a CRM for self-service users.
  • Eliminate the need to integrate 10+ engineering, analytics, and GTM tools.
Launch
€
555
per month
For startups launching their products with PLG-first GTM motions
Start Free Trial
Includes all capabilities from Starter Plan
  • Deploy, launch, and refine PLG capabilities across multiple App environments.
  • Customize PLG Analytics to understand and optimize Account Journey, Feature Usage
  • Empower your Sales team with PLG CRM to know your self-serve users.
Grow
€
879
per month
For growth-stage Startups enabling Product-Led Sales (PLG+SLG) motions
Start Free Trial
Includes all capabilities from Launch Plan
  • Kickstart Product-led Sales practices to research accounts, score and filter them with specific intent.
    e.g. Conversion ready, about to Churn, Upsell ready
  • Block Fake/malicious domains, duplicate users
  • Integrate or replace point solutions across Engineering, Data Analytics, Sales, and RevOps teams.
Starter
₹
0
per month
For early-stage Startups starting on the PLG Self-Serve Journey up to 50 MaUs.
Start Free
  • Enable your product for self-sign-up and trial.
  • Instantaneous core PLG analytics and a CRM for self-service users.
  • Eliminate the need to integrate 10+ engineering, analytics, and GTM tools.
Launch
₹
39840
per month
For startups launching their products with PLG-first GTM motions
Start Free Trial
Includes all capabilities from Starter Plan
  • Deploy, launch, and refine PLG capabilities across multiple App environments.
  • Customize PLG Analytics to understand and optimize Account Journey, Feature Usage
  • Empower your Sales team with PLG CRM to know your self-serve users.
Grow
₹
31955
per month
For growth-stage Startups enabling Product-Led Sales (PLG+SLG) motions
Start Free Trial
Includes all capabilities from Launch Plan
  • Kickstart Product-led Sales practices to research accounts, score and filter them with specific intent.
    e.g. Conversion ready, about to Churn, Upsell ready
  • Block Fake/malicious domains, duplicate users
  • Integrate or replace point solutions across Engineering, Data Analytics, Sales, and RevOps teams.

For a detailed comparison, please visit the desktop site.

Running a young company? Check out our Startup Program for exclusive perks!

BUILD
(for Product Engineering)
Starter
Launch
Grow
Self-Serve
Developer tools
SDK for Frontend and Backend integrations
Starter Templates
Flow templates customizable for your business
UI Page Builders
Signup, Login, Error pages
Transactional Email Builders
Welcome, Trials, User joins account, Invitations, Waitlist
Prevent Trial Abuse
Block temporary inbox domains, malicious domains, duplicate users
Auto-Enrichment
Of users and companies
Surge Protect
Limit the signups of users/accounts per month
MaUs
Monthly Active Users
50
1000
3000
Addon: Additional MaUs
$25/m for 1000 additional users
$25/m for 1000 additional users
Embed In-App features
Invitations
Existing users can invite new ones
User Management (new)
Enable UM admin control for your customers
Deploy to App Environments
No. of Application environments
e.g. Development, Test, Staging, Production
1
3
5
Promote features
Publish and Promote from one (e.g. Dev) to another App Env (e.g. Test)
Health Checks and Alerts
Config checks, Validate self-serve flows
ANALYZE
(for Data and Growth teams)
Starter
Launch
Grow
Foundations
Developer SDK and Telemetry APIs
Integration for your application's front-end and back-end
Self-Serve Data Connectors
Automatic data-ingestion from self-serve
Developer SaaS events studio
Set of tools to help developers prioritize custom SaaS events, send telemetry and validate reports
CDP Data Connectors (planned)
Connect with Twilio Segment and others
Standard PLG Analytics
User level Analytics
Reporting for users and their usage of your product
Group level Analytics
Track usage for Account/Companies, Workspace, Teams
Acquisition Report
Track rate of new users and account
Retention Report
Track returning and drop rates for users/account returning back to use product after initial signup
Virality Report (new)
Track virarlity scores and conversion rate of new users/accounts invited by existing users of your product
Custom PLG Analytics
Feature Usage (planned)
Reporting for users and their usage of your product
Activation Report (planned)
Track account-level product setup and first time use journeys
Custom Reports (planned)
Reporting from custom SaaS events
MaUs
Monthly Active Users, includes new signups and unique logins for the month
50
1000
3000
Addon: Additional MaUs
$25/m per seat
$25/m per seat
DRIVE
(for Sales and Marketing teams)
Starter
Launch
Grow
PLG CRM for Bottom Up GTM
Account Segmentation
Partition and label account based on Enrichment attributes like Firmography, Geography, Usage signals and more
Account scoring using Signals
Use signals like ICP fit, Usage fit, Deal size fit to score, and prioritize self-serve accounts
Account level Journey (in-progress)
Customer journey across all phases of Acquisition, Activateion, Engagement, Monetization
CRM Sync (planned)
Synchronize specific self-serve accounts and their usage to your Sales CRM like Hubspot, SalesForce
Re-Enrich accounts
Automatic or selective enrichment of accounts and users
$25/m for 1000 additional users
$25/m for 1000 additional users
GTM seats
Licensed users for Sales & Marketing team members
2
5
8
Addon: Additional seats
$25/m per seat
$25/m per seat
PLG Marketing
Acquisition email campaign (planned)
Send an email invitation to contacts encouraging them sign up for your product
50
/month
1000
/month
5000
/month
Email campaign builder
Design email using pre-built templates, bring an email delivery provider (e.g. SendGrid)
Addon: Additional Invitations
$15/month per additional 1000/month
$15/month per additional 1000/month